Fairytales Bridal Boutique

(853 reviews)
Service Area
Victoria  View Map
Business Hours
Monday to Friday: 10:00am - 6:00pm
Saturday: 10:00am - 5:00pm
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You're invited to Fairytales Bridal Boutique - Maribyrnong and Nunawading

Fairytales Bridal Boutique has been serving the community for over 30 years, establishing itself as one of the most “must see, must visit” bridal boutiques in Melbourne.

You will always be guaranteed the very best in quality gowns, accessories and service.

At Fairytales Bridal Boutique we pride ourselves on stocking a wide range of designers, styles and sizes to please every bride to be. We also offer the best in-house alteration services making the entire process of finding your dream dress an ease. There really is no better place to say yes to the dress than Fairytales Bridal Boutique.

- Appointments

- Flexible Layby

- In-House Alterations

- Finishing Touches



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Questions and Answers

Do you take appointments?

Fairytales Bridal Boutique

We offer no fee 1 hour Monday - Saturday appointments to try on gowns.
Meet with a professional, friendly consultant as they guide you through finding your dream dress.

Do you have Lay-by?

Fairytales Bridal Boutique

Once you say yes to the dress we have long, flexible lay-by periods to allow more careful budgeting and wedding planning.
We generally offer a 6 month lay-by on all ordered gowns.

Do you provide alterations?

Fairytales Bridal Boutique

We tailor all our alterations in-house to ensure the perfect fit.
We are sensitive to cultural beliefs and can customize gowns accordingly.


(853 reviews)
Review this supplier
24 Apr 2021

This was the third shop we went to. I had pulled a few off the shelf when Tina, the consultant, came and asked what I wanted. After describing she said “be back in a second.” She came back and showed me this dress and I knew immediately it was the one. I remember saying it was like she went inside my head and saw what I couldn’t even explain. After trying a few dresses I could not stop thinking about this one. I became teary thinking that we had found the perfect dress to marry the man of my dreams.

20 Mar 2021

Loved my dress from Fairytale Bridal Boutique! They were super lovely and allowed me to try as many as we wanted and gave me options and suggestions to suit my budget. Super happy with my dress and the help in alterations ☺️

14 Mar 2021

I honestly was dreading the wedding dress shopping process, but the staff at Fairytales made it more than just tolerable - they made it enjoyable! They were very helpful and knowledgeable in giving their thoughts and opinions on cuts/styles/etc. if you were interested, but without being pushy about it. I purchased my beautiful moscato Stella York dress 7012 on my first ever visit, which I did not expect to do at all, and went ahead with getting the alterations here too, which was super convenient in addition to being reasonably priced.

12 Sep 2023

Fairytail bridal has a huge selection of dresses and were very accommodating when I requested some big changes to be made to my dress. Great service and very friendly.

10 Mar 2023

great service, however had to go with another dress as the one I ordered looked cheap. I loved this dress when I tried it on however the actual dress I received looked terrible. I got around half of my money back.

14 May 2022

On the day I found my dress, the staff were helpful but after sales they are just rude and not helpful.

22 Apr 2022

The team at Fairytale bridal were fantastic from letting me know which dresses would be available in a shorter timeframe (still a massive selection) and then made sure the dress was the perfect fit for the day. Also very well organised with appointment bookings and reminders too.

26 Feb 2022

I visited one shop, Fairytales Bridal Boutique in Nunawading. I had some ideas in my head and the second dress was the One. Very nice sales staff. The process was easy and the custom made tulle jacket to go with my dress was a Dream! Thank you for making this process so easy. Beautiful Shop and a large variety of dresses to look at.

22 Jan 2022

I went to the Moonee Ponds store and it was really good. I left the dress to the last minute and they did a great job in finalizing everything,

8 Jan 2022

The staff at Fairytales Bridal Boutique in Moonee Ponds were amazing. They made choosing my perfect dress easy and wouldn't hesitate to recommend them to anyone!

20 Dec 2021

I had a very positive experience at Fairytales Nunawading, having so many dresses to try on in one place is great! Carmen helped me at my initial bridal appointments and was wonderful, really helped me narrow down to the right dress for me and was also really helpful with accessories. The team made sure my dress arrived and was altered in-house perfectly in time despite all the COVID lockdowns between when I ordered and my wedding date, everyone was lovely to deal with as well! We also purchased bridesmaid dresses from the same store (with in-house alterations) and everything turned out beautifully!

6 Nov 2021

Fantastic service was treated really well and found an amazing dress. Worked with me on my budget and was able to get a fantastic deal on my dress and veil

15 Oct 2021

Great service, alterations were reasonable price, better than other bridal stores!

11 Sep 2021

I was unable to have my last fitting due to been in isolation for 3 weeks. I had sent my mum to pick up the dress and they reassured us that the shoulder straps had been altered to loosen 1cm. As I was out of isolation 2 days prior to my wedding I had no chance to try it on, on my wedding day I found the straps had not been altered as they stated. They were as tight as the last fitting. 3 days after the wedding my shoulders are still bruised and they bleed on the night. When I called today I was told by Angela that it was my fault and the straps were done. No apology or care. Terrible customer service. Alterations are also $$$

19 Jun 2021

Not the greatest customer service at times and had a few issues with my alterations. Overall I loved my dress.


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