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Fairytales Bridal Boutique

Fairytales Bridal Boutique 57 +


You're invited to Fairytales Bridal Boutique - Maribyrnong and Nunawading

Fairytales Bridal Boutique has been serving the community for over 30 years, establishing itself as one of the most “must see, must visit” bridal boutiques in Melbourne.

You will always be guaranteed the very best in quality gowns, accessories and service.

At Fairytales Bridal Boutique we pride ourselves on stocking a wide range of designers, styles and sizes to please every bride to be. We also offer the best in-house alteration services making the entire process of finding your dream dress an ease. There really is no better place to say yes to the dress than Fairytales Bridal Boutique.

- Appointments

- Flexible Layby

- In-House Alterations

- Finishing Touches


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Service Area Victoria



We offer no fee 1 hour Monday - Saturday appointments to try on gowns.
Meet with a professional, friendly consultant as they guide you through finding your dream dress.

Once you say yes to the dress we have long, flexible lay-by periods to allow more careful budgeting and wedding planning.
We generally offer a 6 month lay-by on all ordered gowns.

We tailor all our alterations in-house to ensure the perfect fit.
We are sensitive to cultural beliefs and can customize gowns accordingly.

872 reviews 4.5 Write a Review

July 2021

I honestly was dreading the wedding dress shopping process, but the staff at Fairytales made it more than just tolerable - they made it enjoyable! They were very helpful and knowledgeable in giving their thoughts and opinions on cuts/styles/etc. if you were interested, but without being pushy about it. I purchased my beautiful moscato Stella York dress 7012 on my first ever visit, which I did not expect to do at all, and went ahead with getting the alterations here too, which was super convenient in addition to being reasonably priced.

Paulina M.

May 2021

This was the third shop we went to. I had pulled a few off the shelf when Tina, the consultant, came and asked what I wanted. After describing she said “be back in a second.” She came back and showed me this dress and I knew immediately it was the one. I remember saying it was like she went inside my head and saw what I couldn’t even explain. After trying a few dresses I could not stop thinking about this one. I became teary thinking that we had found the perfect dress to marry the man of my dreams.

Michelle B.

March 2021

Loved my dress from Fairytale Bridal Boutique! They were super lovely and allowed me to try as many as we wanted and gave me options and suggestions to suit my budget. Super happy with my dress and the help in alterations ☺️

Regina L.

December 2023

The Nunawading location has a huge selection of beautiful dresses. My sales consultant was pleasant and helpful, and helped me find a dress fairly quickly that fit within budget just 2 months before the wedding. The alterations experience however was a bit off. My first fitting went normal enough; had all my measurements taken and the dress pinned up in spots where it needed altering (mainly to take the dress in). At the follow-up fitting, the dress couldn't fit - the zip could only be pulled up half way. The dress originally was a bit loose fitting; it was worrying it ended up not being able to fit. In the end they said they can fix it by letting it out about ~1 inch. Even that was still a struggle to zip up. On the up side, once everything managed to be zipped up, the dress did looked stunning.

Hannah L.

November 2023

I booked in with Fairytales with absolutely no intention of finding the one. I booked for a fitting there purely to allow my grandmother to attend and share the experience with me. The staff know what styles suit brides to be, as I had specifically said I did not want anything strapless. After being asked if I’d be willing to try something on that the staff member thought I’d suit, I fell in love with… a strapless dress. Absolutely stunning and supportive, and for a reasonable price! The store also provides decent payment plans where you can determine how much you pay in the lead up to the wedding, allowing you to chip away at the payments rather than a large lump sum.

Justine P.

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