Embrace Bridal Boutique

(39 reviews)
Service Area
Geelong + All Victoria Wide
Business Hours
Tuesday to Friday 9am to 4pm
Saturday 10am - 4pm
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An exquisite range of sophisticated, traditional, contemporary, bohemian and modern chic wedding dresses.

Embrace Bridal is housed in a classic art deco building in Ryrie st Geelong, the space has been meticulously renovated to show case a boutique selection of gowns.

Presenting a stunning selection of wedding dresses, each collection has been carefully considered, by Kristy, to ensure both uncompromising quality and an exquisite range of sophisticated, traditional, contemporary, boho and modern chic dresses – we have a dress for every bride.

Embrace delivers stunningly beautiful gowns with an experience to match. Come in and meet Kristy and the team – we love showing off our beautiful range of Wedding Dresses, Bridesmaid’s Dresses, Bridal Accessories and Jewellery.

We can't wait to meet you!



Easy Weddings Special Offer

Madi Lane- Serene - Fall 2021 Collection Launch 10 - 17 APRIL

Be the first brides WORLDWIDE to view the new Serene Fall 2021 collection by Madi Lane. This will be the first trunk show held in Australia. These gowns will not be available in stores until after August.
Bookings are essential via our website or call us on 5224 2793. All new orders from the collection will receive a discount and gift. 

Bookings essential - embracebridalboutique.com.au//make-an-appointment/

Don't forget - we're able to offer a 0% finance* option to our beautiful brides.  We know there can be some financial stress with weddings, so we've found a provider that can offer 0% finance for amounts between $1500-$6000.  Payments can be made over 6, 9 or 12 months.

Conditions apply, but the approval process is quite fast and can be started in store.  We will either give you an ipad to enter your personal details in to our providers system or we can give you a web link for you to complete at home.

Bookings essential- call us on 5224 2793 or via our website.  https://embracebridalboutique.com.au/make-an-appointment/


(39 reviews)
Review this supplier
2 Mar 2019

The staff were incredibly friendly and helpful. I tried on many different styles, which gave me an idea of what suited me and what style I liked. Kristy, Sandra and team were absolutely fantastic. I LOVED my dress - it was an Australian designer and completely unique. Fantastic shopping experience. The girls went above and beyond to make it an enjoyable experience to getting the PERFECT dress!!!!

11 Mar 2017

I found a dress that I loved online and made my way down to Embrace Bridal in Geelong to try it on. When I got there the staff were so lovely and really took the time to show me dresses both in the style I sent had rang them about and others to give me options. I found MY DRESS and booked it in. They were really lovely and made me feel really comfortable. Thanks Embrace Bridal.

29 Jan 2016

I had an absoloutley amazing experience with embrace, I had to push my wedding date forward by 10 months and they still managed to help me get my dream dress! The price was better than I expected and they made me feel like the most special ride every time I can to the store.

10 Dec 2022

The ladies at Embrace were beyond brilliant. Firstly they graciously helped me to reschedule multiple times after having to miss some appointments 💕 They provided a comfortable and relaxing experience which left me feeling like a part of the family! They gave wonderful advice which led to me finding my dream dress after only trying on a few! Cannot recommend highly enough 💕

13 Mar 2022

I recently got married on the 13th March and bought my wedding dress from Embrace Bridal Boutique in late 2020. From my first appointment trying on dresses right up until I collected my dress, all of the staff at Embrace were a pleasure to work with. I tried on quite a few dresses at my first appointment and my assistant was so lovely, encouraging and supportive. I never felt rushed and I always felt comfortable and relaxed. Kristy was always so friendly and genuine, and happy to offer advice and assistance when needed during our email correspondence also. I’m so glad that I bought my wedding dress from Embrace, and would highly recommend them to anyone. Thank you so much!

12 Oct 2021

Sizing there were a few issues but they were great.

7 May 2021

Highly recommend! The staff here are so lovely, professional and inviting. They helped me find the perfect dress and veil. Thank you so much Embrace!

12 Feb 2021

Can’t thank them enough for helping me find my dream dress. Kristy the owner helped me and was professional and kind. She had an eye for detail and guided me through everything with ease

6 Mar 2020

The lovely ladies at Embrace Bridal were an absolute god send! I travelled from 2 hours away to have my appointment at Embrace Bridal upon arrival I was amazed with the wall to wall dresses that they had, I instantly began picking out dresses to try. Sandra was amazing and patient helping with any questions I had and sharing a few laughs with me along the way which made the whole process completely stress freel. I added a few custom changes to my dress and when it came in it was absolutely PERFECT!! I cannot thank Kristy, Sandra and the rest of the ladies at Embrace Bridal enough.

30 Nov 2019

The staff were very friendly and helpful. They helped me find the perfect dress and I loved it straight away.

16 Nov 2019

The ladies at Embrace Bridal Boutique were absolutely brilliant. From the first day I walked in there I was made to feel incredibly comfortable and so special when searching for the perfect dress. I ended up finding it with them, and they were so efficient in taking all of my measurements and ordering the dress. It was such an easy and straightforward process and everyone was so great to deal with throughout the entire process. It was such an enjoyable process getting my dress through Embrace and I highly recommend them.

26 Oct 2019

The ladies at embrace bridal are so warm and welcoming! My stylists name was Courtney and she was amazing! I’m a bigger girl and she was able to find the perfect dress for me!

14 Jun 2019

Absolutely loved my wedding dress and the amazing staff at embrace bridal

3 Nov 2018

The ladies at embrace were so lovely and incredibly helpful.

7 Jul 2018

Amazing service, I went in about 2 weeks before the wedding and they were able to help me out with my last minute purchase. Welcoming and friendly.

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