Melbourne's finest Bridal Salon featuring artfully curated gowns for today's modern bride
Bluebell Bridal is an artfully curated bridal salon that is situated in the heart of Australia's most fashionable city: Melbourne.
Beyond just being a shop, however, lies our specific niche; to offer an experience for our customers who don't necessarily identify with the mainstream aesthetic, but who seek an organic, comfortable and easy alternative to dress shopping for their big day.
Our brides are looking for quality-made, hard to find, unique, designers. You'll find fashion forward , comfortable designs, without having to weed through racks and racks of gowns, while receiving a personalized experience with your very own stylist.
Our selection ranges from edgier, minimalist styles to airy, ethereal silhouettes from extraordinary designers.
By Appointment Only
141 Flinders Lane
Melbourne Vic 3000
ABSOLUTELY OUTSTANDING! The staff were super friendly and welcoming. On my first visit, which was actually my first day every trying on dresses, I tried on a few dresses that had sparked my interest from their website. I wasn't dead set on any of them so they then encouraged me to explore other options and then come back if I wasn't satisfied. All the staff remembered who I was on my second visit and they even made recommendations of certain designs I hadn't tried yet. It was one of these recommendations that lead me to my dress and I couldn't have been happier! In the words of my husband - it was perfect! The staff continued to be super kind and helpful all the way up to my final alterations appointments - promising to make sure that I didn't leave/pick up my dress until I was completely satisfied.
This was the only place I went on my shopping day, that I actually FELT like a Bride! All the other shops i went to, I felt rushed, ignored, and like an inconvenience. At Bluebell, from the moment I walked in, I felt spoiled, and special. I had chosen my dress on my first appointment, but my mum wasnt able to come- Bluebell had no issues making a followup appointment, and having my mum along to show her the dress I preferred- but also having me try on a few other dresses of Mums selection so that she felt included! Ask for Shenali to help you- what an amazing woman, so kind and helpful! Exactly how a bridal shopping experience should be
(Designer - Q’nique) Bluebell bridal has already picked out the most exquisite dresses from many designers, the staff are exceptionally trained and very professional. They listened to what I wanted (or not wanted!) and were always ready to offer alternatives. The boutique is also beautiful and with their friendly staff, my wedding dress shopping experience was fun and easy.
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