A couture gown is a unique piece of art that is designed and constructed especially for you. The design is first developed with you through a process of consultation. Then patterns and toiles (mock-ups of the gown) are produced for fittings. Once we have ensured that the design and fit are correct, the gown is made in your selected fabrics. After the final fitting, the gown is completed with finishing touches and embellishments.
Designing involves having a conversation with you about your inspirations and from there we will develop sketches to help you visualise our ideas. We will then assist you to select appropriate fabrics, laces and embellishments of the best colour, texture and weave that suit your style.
Custom designing a gown is a lengthy process and you are part of that process at every stage to ensure that we get it right according to your requirements and with the ALEEM YUSUF signature style.
A made-to-order gown is a piece that you select from our range of gowns. The selected gown is then made closest to your dress size. Options may be available to choose different fabrics, colour and embellishments according to your liking but the design is not changed; except for minor adjustments such as length of the train and/or sleeves.
Made-to-order gowns are available for purchase on our e-boutique and from our studio in Collingwood.