‘Truly’ from  Zac Posen’s 2014 bridal collection. Image: David’s Bridal

American fashion designer Zac Posen’s latest wedding gown range, called ‘Truly’, aims to bring couture wedding gowns to every day brides at a fraction of the cost.

Gowns in the range start at USD$850 to USD$1,350, yet most feature corsets and spectacular draping, all trademarks of Zac’s far more expensive gowns.

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