Venue Training Academy: What can you expect?

By:
Liv Croagh
/
Updated on: May 7, 2025
The first series of the newly launched Venue Training Academy has kicked off in Melbourne. This one-day immersive experience, hosted by experts Easy Weddings’ General Manager Darcy Allen and Vibe Tribe’s Director Lauren Samuels, provides strategies designed to see real results. 

This intensive workshop for the Melbourne attendees was a resounding success for wedding and event venues. The day brought together passionate professionals from decades of experience to up-and-comers in the industry. One thing they all had in common? An eagerness to sharpen sales strategies, boost bookings, and elevate the client experience. The day was filled with practical insights, hands-on activities, and opportunities to connect with like-minded peers from across the industry.

What did attendees get out of the inaugural Venue Training Academy?
venue training academy with darcy and lauren

Learn new skills to take with you that will increase your bookings and improve customer experience.

Attendees praised facilitators Lauren and Darcy’s highly tailored and thoughtful approach. Both industry leaders possess a deep understanding of the ever-changing events’ industry and also knew each attendees’ venues inside and out, which allowed all the participants to feel seen, heard, and supported – as well as receive valuable feedback and knowledge. 

“I left the training day feeling rejuvenated, inspired and excited to return to work,” shared one attendee. With an atmosphere that was both energising and inclusive, this workshop not only delivered actionable takeaways but also reignited a shared passion for creating exceptional client experiences in every booking.

When are the next Venue Training Academy?

For those based in Sydney, 11 June 2025 is when the next Venue Training Academy is. The tickets are just been released for purchase, available here. In Brisbane, on 22 July 2025 the Venue Training Academy will take place,  with limited spots don’t wait before securing yours; available here.

lauren and darcy

Facilitators Darcy Allen and Lauren Samuels.

lauren and darcy

Melbourne attendees after a big day of learning new skills and connecting with other businesses.

Why should I go to Venue Training Academy?

Whether you’re onboarding new team members or looking to refresh your venue’s approach, this one-day intensive workshop is designed to deliver real impact. You’ll gain actionable strategies to boost conversions, streamline operations, and elevate your client experience in a dynamic group learning environment that fosters connection and collaboration. With immediate takeaways and practical insights tailored to the venue industry, it’s the perfect opportunity to grow your skills, expand your network, and return to work feeling inspired and equipped for success.

Attendees left feeling inspired, confident, and equipped with tools they could immediately implement — all while building meaningful connections with peers in a dynamic, supportive environment.

Relive our Melbourne event:

Don’t just take it from us, here’s what others had to say about their experience at the Venue Training Academy:

Being quite new to the industry as a whole, this was my first taste of marketing and events training – and it exceeded expectations! Not only were Lauren and Darcy engaging, knowledgeable and great presenters, the content we covered during the session had everyone feeling inspired. The intimacy of the group ensured people were comfortable to open up, leading to insightful conversations you don’t generally get into with your ‘competitors’. So many great ideas and standout moments that made me leave feeling ready to return to my workplace with confidence. I can’t wait to implement some of the techniques and processes we discussed.

Lauren and Darcy at the Venue Training Academy are amazing at what they do! Their knowledge is second to none, and they knew how to host a 6 hour conference and keep it engaging the whole time! 

Loved being in a room with like minded people yesterday! Lauren was incredibly engaging and enthusiastic, and she created space for the group to dive deeper into topics as they naturally came up – even if it meant going off track. I walked away with so many practical ideas that we can easily implement into our day-to-day workflow to enhance how we sell weddings. 

I absolutely loved the Venue Training Academy, Lauren was amazing and super engaging, I took away so many new ideas and tips of enhancing our sales process and was excited to share these with the team! We’ve already got the ball rolling on some of these.

This is excellent training if you would like to level up your processes and make new connections!

Level up! It’s time to get some new skills to bring your business into the next wave of bookings. Source: Industry Beans, Brisbane.

Secure your spot

If you’re ready to sharpen your venue’s edge and boost bookings, the Venue Training Academy is ideal for you. Delivering practical strategies, personalised insights, and hands-on activities designed to elevate sales performance and client experience. 

Spots are limited for the next Venue Training Academy. Book now to secure your place and gain expert insights that will transform the way your team sells and serves.

Brisbane workshop tickets now on sale. Buy now!

Sydney tickets now available for purchase.

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