It’s tax time! Remaining marketing spend? Easy Weddings can help!

By:
Liv Croagh
/
Updated on: June 5, 2025

With 30 June right around the corner, it’s almost tax time! 

This time of year means it’s also the close of the financial year. For small business owners, it might be time to do a stocktake of your business strategy and marketing spend.

Have you been budgeting hard and have a little leftover in the marketing kitty? You’ll want to put that to work before 30 June – it’s not just smart, it’s strategic! One of the most effective ways of using what’s left in the budget? Investing in or upgrading your Easy Weddings listing.

Why it makes business sense

Let’s talk timing. We’re running out of days in this tax year, and your marketing budget is about to start from square one. You don’t want to be sitting on a mountain, or a molehill, of money, especially when there are opportunities to grow your business! 

Using your remaining marketing budget before EOFY can:

  • Help you maximise tax deductions (always a win!),
  • Show proactive spend ot justify or increase your marketing budget for the next financial year, 
  • And, most importantly, position your business in front of the next big wave of engaged couples who are just about to start their planning journey.

June may be the end of the financial year, but July is the start of peak booking season after the rush of May engagements. If you’re listed and visible, you’re ready to meet the next wave.

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tax time

What your Easy Weddings listing can do

There are nearly 120,000 weddings annually in Australia. And these couples are spending up to (and beyond) 12 months planning – finding their dream venues, dresses, caterers. You name it. For businesses, it’s a competitive market. But Easy Weddings is Australia’s most visited wedding website, with over 25 years of experience, businesses can see up to a 70% increase in leads.

What can you get from your listing?

  • Putting your brand in front of thousands of couples.
  • Let you showcase your portfolio with imagery review, and real wedding features.
  • Access to tools that help you track, convert, and grow your enquiries.

Whether you’re adding a feature spot, refreshing your imagery, or upgrading your plan, every dollar you spend now can go further, especially with EOFY in sight.

The timing is just right

Marketing spend is often tax-deductible, and investing in your Easy Weddings presence falls right into that category. It’s a professional expense with real return potential, and it’s a smart way to round out your books before 30 June.

Don’t let your dollars go unused!

Marketing dollars left in the tank? Now is the time to direct them somewhere that:

  • Drives measurable ROI.
  • Grows exposure.
  • Supports next years’ booking pipeline.

Secure your listing today

Talk to our team about how to maximise your listing, add marketing extras, or take your profile to the next level. 30 June is coming, it’s time to make it count.

What you do now can change your next 12 months. Set up your 2026 financial year to be your best yet.

Take the first step to getting more couples.

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Categories: Marketing Tips

Tags: marketing, marketing tips, tax time