Our Story

Where it began…

Back in 2000, future bride and groom Matt and Katrina Butterworth sat down to plan their wedding. What should have been an easy process became a nightmare with nothing online to help make the planning process any easier.

It was there in their lounge room that Easy Weddings was born! And bit by bit, night by night, Matt and Kat worked on the site to build the platform that would become Australia’s largest and most popular wedding website today.

As it happened…

2000: The Easy Weddings business plan is developed and the first version of EasyWeddings.com.au goes online
2001: The Articles, Music and Directory sections are introduced to the site
2002: The very first Victorian advertisers come online; Website design service begins
2003: Matt and Kat go on their honeymoon travelling Australia, photographing garden locations and gaining new advertisers; Easy Weddings is featured nationally on TV on Channel Nine’s A Current Affair
2004: New interactive planning tools for couples are introduced
2005: Matt and Kat both start working full time on Easy Weddings
2006: The first Easy Weddings staff member is hired!; Matt and Kat develop WeddingPages.com.au
2007: Easy Weddings reaches 1,000 suppliers in the Directory
2008: Easy Weddings becomes the No.1 wedding website in Australia – and has the celebration to match!; The team moves into their first offices at Notting Hill, Victoria
2009: The site now has 2,500 suppliers onboard; Matt and Kat develop WeddingVenues.com.au; The team develops an internal CRM and creates a dedicated client administration team
2010: Easy Weddings upsizes to Mulgrave to fit the now 18 staff members on board
2011: EW is the winner of the Victorian Business of the Year award at the Telstra Business Awards; EW wins the MYOB Small Business award (Victoria)
2012: The iPad and iPhone directory and planning apps are released in the iTunes App Store
2013: The Easy Weddings’ Wedding Planner iPad App becomes one of the top wedding planning apps in the UK, USA and Australia; The Android app is released on the Google Play Store; The Real Weddings section of the site is re-launched; The very first Wedding of the Year competition is launched
2014: 4,000 suppliers are now listed on Australia’s largest online wedding directory – EasyWeddings.com.au!; The site receives its biggest makeover of all time – with more awesome features on the way.
2015: Easy Weddings launches in the UK; The team moves to their current offices in Mulgrave to fit a growing team; Easy Weddings starts running wedding industry events for suppliers
2016: The directory is re-launched and a direct enquiry system implemented; WeddingVenues.com.au is re-launched; The iPhone and Android apps are relaunched
2017: Easy Weddings launches WedCRM, a CRM powered by Easy Weddings; The EW Pro-Edu Facebook group is born
2018: The EW couples Facebook group is launched; Easy Weddings UK undergoes its largest makeover yet; Easy Weddings now employs 50+ staff across Australia and the UK