{"id":276482,"date":"2020-02-19T23:38:50","date_gmt":"2020-02-19T12:38:50","guid":{"rendered":"https:\/\/content.easyweddings.com\/au\/pro-education\/buying-signals\/"},"modified":"2020-02-19T23:38:50","modified_gmt":"2020-02-19T12:38:50","slug":"buying-signals","status":"publish","type":"au-pro-education","link":"https:\/\/www.easyweddings.com.au\/pro-education\/buying-signals\/","title":{"rendered":"7 buying factors for couples planning a wedding"},"content":{"rendered":"
Purchasing or hiring vendors for a wedding is a big deal for couples. It’s usually the first time they’ve planned something as big as a wedding and they want to make sure they get it right. Down to the very last details.<\/p>\n
Couples want to know that the businesses they are hiring or purchasing from will be reliable for their day.\u00a0So when it comes to running a business in the wedding industry it’s good to know what the biggest influences for couples are. This can be helpful to update your marketing and advertising collateral, as well as how you concentrate on your sales pitch.<\/p>\n
More than 5,600 couples were surveyed in the latest Annual Wedding Industry Report to see what they find as most influential before booking or hiring a supplier. These are the top seven buying signals and factors of why a couple will choose a business.<\/p>\n