Pro Education


Setting your New Year social media resolutions

It’s a brand new year and, for most of us, with every New Year comes a resolutions or two, many of them recycled (exercise more, read regularly, drink less etc) but also a few new promises we’ll be trying to keep. If you’re


Five rules for retweeting, hashtagging and mentioning on Twitter

Twitter etiquette for businesses 101: tweet others as you would have others tweet you. In other words, respect the hash, don’t abuse followers’ feeds with unwanted personal reflections and be an active participant rather than a passive spectator. Below are five more tips for creating meaningful


Using – and choosing hashtags in marketing

The humble hashtag can help identify potential customers, aggregate keywords and information into a single stream for easy viewing, and, despite having very little marketing value, when #UsedOutOfContext, hashtags have reached international meme-status. So how should you select and use a hashtag


10 social media terms every business owner should know

Keeping up with social media jargon and features is a relentless pursuit. Regardless of whether you manage your own social media, or you outsource the task to an agency, it pays to have a basic understanding of the terminology. Here’s a glossary of 10 terms to get you started:


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