Arnold is the latest addition to the marketing team, filling a new role of paid channel manager. He’s come on board to help us optimise our Google Adwords, Facebook Ads, Bing and more.
What do you do at Easy Weddings?
Paid Channel Manager – Basically, my main role is to drive as many customers and enquiries to the Easy Weddings website as possible at the lowest cost through Google, Bing, Facebook and more. This is to ensure the most traffic for our suppliers.
What did you do before you joined Easy Weddings?
I studied finance, received my bachelor’s degree in Commerce and had a very short career as an accountant (about 7 months) which I hated. Found Digital Marketing purely by accident and have never looked back since. Have worked in a number of Global Digital Marketing Agencies and other websites such as carsales.com.au and envato.com prior to joining the EW family.
What are the most common questions you get from couples/suppliers?
The most common wedding-questions I get or hear from couples are about wedding dates and budgets.
What do you like best about working at EW and why?
The people, culture, work/life balance, Monday free lunches (can’t leave this out) and the fact that Matt sits right across from me…
What’s something fun we don’t know about you?
I am addicted to spicy food – will put chilli sauce on anything, burgers, fried chicken, pasta, pizza, you name it… I never run out of Sriracha sauce at home!